Clean Energy. Engineered by Nature.
We believe you shouldn't have to choose between peak marathon performance and having an upset stomach. That’s why we ditched synthetic maltodextrin and chemical gels for raw jungle honey.
It Started at Mile 18 of the Marathon.
Every endurance runner knows the dread: you train for months, your legs feel strong, but around hour two, standard gels hit your gut like a lead weight. Cramps, nausea, and the dreaded emergency port-a-potty sprint.
When our founder turned over standard nutrition packets, the truth was obvious: manufactured lab sugars like maltodextrin, high-fructose corn syrups, artificial flavorings, and chemical stabilizers. Our bodies were never built to digest industrial syrups under intense physical stress.
The breakthrough came in the Mayan jungles of the Yucatán. Indigenous beekeepers introduced us to raw, cold-spun honey harvested from wild jungle blossoms. Not only did it taste incredible, but human physiology absorbs natural honey through dual intestinal pathways without insulin spikes or digestive trauma.
Engineered by 100 Million Years of Evolution.
Why raw honey is the ultimate endurance fuel for the human body:
1:1 Glucose to Fructose
Raw honey has a naturally balanced ratio of glucose and fructose. Glucose absorbs immediately into the bloodstream, while fructose processes through the liver for steady, non-crashing aerobic output.
Dual-Transporter Absorption
Utilizes both SGLT1 and GLUT5 intestinal transporters simultaneously. This maximizes carbohydrate uptake to over 90g/hr while reducing osmotic gut pooling that triggers diarrhea and nausea.
Triple Electrolyte Matrix
We infuse 110mg Sodium (from Himalayan Pink Salt), 40mg Potassium Chloride, and 20mg Magnesium Citrate. Perfectly restores sweat loss without synthetic citric acid or artificial flavor coatings.
5 Real Ingredients. Zero Junk.
Every single pouch is 100% gluten-free, dairy-free, glyphosate-free, and contains zero synthetic seed oils.
Raw Wild Honey
Sustainably sourced from Yucatán jungle hives.
Pink Sea Salt
110mg clean sodium for cellular fluid balance.
Potassium
40mg potassium chloride to prevent muscle cramps.
Magnesium
20mg bioavailable magnesium citrate for ATP production.
Green Tea Caffeine
50mg organic caffeine for sharp, jitter-free focus (Buzz only).
"Disrupting the multi-billion dollar sports nutrition category with raw Mayan honey."
Featured as one of the fastest growing natural endurance brands in America. Chosen by over 50,000 marathon runners, Ironman triathletes, and trail ultramarathoners.
Ready to Fuel Your Best Run Yet?
Try HNY+ completely risk-free with our 100% Zero GI Distress Guarantee. If you don't love it, we'll refund your order.